In may of 2021, I did a review of the 1977 movie Raggedy Ann & Andy: A Musical Adventure, a bizarre and kind of over-stimulating movie that I thought was worth watching solely for the fact that it was one of very few kinds of movies. Weirdly enough, this little cult movie has taken on quite an interesting legacy, as in 2023 a pilot was released for this internet series titled The Amazing Digital Circus, and to say that the show has obvious influences from Raggedy Ann is putting it lightly. It is interesting to me because, this show may have revived the Raggedy Ann fandom, or at least made it more visible. Everyone pointing out references and entire lines taken from the movie, it is quite clear that the movie had left an impact on Gooseworx, enough for them to sneak all the references into their own show. There definitely is a growing appreciation for this movie, and while I cannot say that it is all thanks to The Amazing Digital Circus, I think it helped to put this movie back into the spotlight. Which makes me ask, where does the affection come from?
I think it's pertinent to begin with the movie's reception at the time, because like most cult movies it did not have the smoothest start. From what is documented as a four-million dollar budget, the movie was a massive flop not even coming close to breaking even, this is of course, not the biggest budget or lowest box office returns, Final Fantasy: The Spirits Within had a budget of 137-million dollars and only made up just over 85-million at the box office, but the disparity is still pretty notable. The film also did not do so hot critically, which is not to say it didn't do well critically, Roger Ebert had some positive words on the movie, and another critic even said the movie "Compares favorably with the best of Disney." This is not low praise, however there were criticisms about the story, pacing, characters, and the songs. As of right now (March 12th, 2025 as of writing) the movie has a 6.7 Rating on IMDb and 58% on Rotten Tomatoes. Clearly this is not a movie that everyone will enjoy, but those who do enjoy it absolutely enjoy it.
I must confess, I can't argue with the movie's criticisms, I think the movie does have a sloppy plot, sort of bland characters and an overabundance of songs, I also found the movie to be very overstimulating at points, but with all of that said, I still can't help but love it. I don't think I can put this highly in my list of favourite movies, but I can't think of any other movie that is this level of anything, in my review I said "It's like Yellow submarine dialed up to twelve", and I stand by that, it is a one of a kind movie that I don't think we've seen the likes of before or since, and that is why I admire the movie as much as I do like it. If there was one movie I could suggest you absolutely have to watch at least once, it would be this one, solely because it genuinely is a "You have to see it to believe it" kind of movie, and that is no guarantee you'll like it, I don't think all that many people will like it, but it's just that kind of movie where watching it is an experience, something that really showcases what is possible in animation, and I think this is what a lot of people are gravitating towards.
If I had to hazard a guess as to where the affection for this movie comes from, and I must stress this is simply assumption on my part, I think the affection comes largely from the unique identity of the movie, and the love for bizarre animation. I think people have a craving for things that are weird and more out-there, stuff like a Don't Hug Me, I'm Scared or even a Sam & Max: Freelance Police, and we shockingly get little of that in animation. Yeah, there are weird things in animation, but there is always a grounding in these weird projects that give them a sense of normalcy, and there really is not much of that here. Plus, there also has to be affection for this movie on a technical level, the animation is excellent at points, almost hypnotic, and when the songs are good, they are memorable and well put together. I think affection for this movie also comes from the same kind of affection I have for Ralph Bakshi's Lord of the Rings movie, in that there is an ambitious project here that is not fully realized, but in this case I think it is a lot more realized than Lord of the Rings was.
Given the movie's unique identity, animation and songs, and the ambition of Richard Williams and the rest of the crew, I think the affection this movie has is more than understandable. Of course there is one aspect that has yet to be touched upon; nostalgia. Raggedy Ann & Andy are a big part of a lot of people's childhoods, and seeing as this was the only movie based on the characters, it makes sense people nostalgic about them would gravitate towards it. It also does not hurt that this is probably the best Raggedy Ann animation we currently have, with things like the Fleischer Studios cartoon being kind of sucky, the Chuck Jones shorts being alright, and the 1980s cartoon series being... a thing that exists, the only real competition the movie has are the original books, and maybe the comics. It makes sense that someone feeling nostalgic would probably find this movie, give it a watch and have the bizarre adventure stick in their mind like that annoying commercial jingle that will never go away.
I think it's nice to see this movie kind of given a second life, it's practically one of a kind so I like that it's being pulled out from the obscure abysses. I don't see this movie taking over the internet in the same way that Shrek or SpongeBob or even Bee Movie ever has, but I definitely see a growing fanbase for it. While I can't say it is a particularly great movie, the affection for it is not undeserved in the slightest. Maybe the fanbase will be vocal enough at some point for the characters to come back into popularity, but as for now we have some charming books, some delightful comics, a wild and wonderful movie, and some other animated properties that are nice to have around. Plus that Fleischer Studios short film, that one also exists. If you haven't seen this movie yet, I gave it a slight recommendation in my initial review, but that is still a recommendation, I do not want anyone to pass up the experience of this weird, bizarre, but all around lovable movie.